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July 2023 – VProPle

July 2023

Interview-as-a-service

Everything You Need to Know About On-Demand Tech In 2023

For hiring in any industry, dealing with candidates via the traditional, in-person interview process can be a highly tedious task. In 2022, more than three-fourths of hiring managers admit that attracting the right job candidate is their greatest challenge. Also, not all interviews are possible to be held in the same schedule for the employers, and not all interviewees can be present at the same time without any hindrance. That’s where automated interview services like on-demand tech interviews prove their need. In this article, we will discuss the definition of on-demand tech interviews & their various aspects, and eventually land on their benefits that lead us to answer why on-demand tech interviews are worth it in the technical hiring process. WHAT IS AN ON-DEMAND TECH INTERVIEW? On-demand tech interviews are a type of virtual technical interview that takes place remotely and allows candidates to give these interviews at the time and from the place of their convenience. They are also called asynchronous interviews because the interaction between the interviewer and the interviewee does not occur in real time. They are scheduled like live video interviews except for some changes. On-demand tech interviews vary based on their execution of interview questions and are often lauded for their ability to save cost & time, recruit in high-volume, etc. Such interviews are organized by companies that provide Interview as a Service on behalf of the client organization. HOW EXACTLY ON-DEMAND TECH INTERVIEW WORKS? On-demand tech interviews happen asynchronously. Interviews are created on a virtual hiring platform by the recruiting teams following which the candidates are invited to attend the interview at their convenience. Some platforms allow access to interviews through any device such as mobile, desktop or tablet. The completed interviews are readily available for recruiter review after the candidates complete and submit the responses. The interview lasts for an average time of about 30 minutes. HOW DO ON-DEMAND TECH INTERVIEWS ADAPT TO THE HIRING PROCEDURE? On-demand tech interviews are generally curated for the beginning of the hiring process but can be conducted at any point. These interviews are like an upgraded version of telephonic interviews that save a lot of time but also involve higher candidate participation with exposure to facial expressions & body language. 75% of general on-demand interviews are submitted within the first 26 hours by the candidates. WAYS OF IMPLEMENTING ON-DEMAND INTERVIEWS Executing on-demand tech interviews depends on the interview outsourcing company you choose for the facilities they provide. Questions are made either specific to the technical job role or for a general introduction. Some platforms enable candidates to submit any form of response out of written, verbal or video delivery. For example, to apply for the position of IT support specialist, the recruiter might instruct you on a technical problem in response to a customer-reported incident. The instructions have been given to you only visually. But the candidates are asked to provide the solution via audio recording. Again, it all depends on the platform. Another option that an on-demand technical interview service may include is the ability to enable or disable re-recording. Meaning that the candidate can or cannot record their response again to the interview question in case they are not satisfied with the first attempt. Next, these platforms also allow the recruiters to impose or not impose time limits for every or some questions to answer for the candidates. HOW ON-DEMAND TECH INTERVIEW RESULTS ARE EVALUATED? Many companies that provide technical interview as a service have rating options to have a standardized evaluation procedure for tech employers. The available options can vary from multiple-choice reviews to star ratings. Results then allow the employers to prioritize high-rated ones or the ones with the highest score for further process or final hiring. With the revolution in technology set by Artificial Intelligence, some platforms enable automated interview scoring for a shrewd functioning without any bias. DIFFERENCE BETWEEN ON-DEMAND INTERVIEWS AND LIVE VIDEO INTERVIEWS On-demand tech interviews are different from live video interviews based on flexibility. On-demand tech interviews are conducted by recruiters to record and revisit, but live video interviews are synchronous and are held online, like a traditional interview happening on a screen. Therefore, they serve no purpose in recording, because of which they are scheduled at a time mutually agreed upon or given by the recruiter. A good example of live video interviews can be that some recruiters prefer scheduling an interview via platforms like Zoom, MS Teams, Google Meet, etc. An intriguing feature about live video interviews is that they encourage real-time interaction which makes the interviewing experience a little more immersive. BENEFITS OF ON-DEMAND TECH INTERVIEW: Cost & Time Efficient: For the recruiters, one can completely dissolve the time & cost required to interview all the job prospects individually through this process since it eliminates the need for in-person interviewing. Hence it saves a massive amount of time for other essential tasks. Also, they can learn a lot more about a candidate from reviewing an on-demand tech interview in as much time as they take to assess someone’s resume. Zero Time Constraints: On-demand tech interviews are recorded in advance. That’s why candidates have the liberty to choose their preferred time slot to attend the same. For the recruiters, they don’t have to worry about keeping anyone waiting for their turn for the interview and hence can put up as many questions as they want for the candidates to answer. Easy to Attend: Candidates can be invited for on-demand tech interviews easily via customized emails or direct invitations from automated interview service companies themselves. Once the candidate enters the hiring platform, these interviews are self-guided and because of that, little to no exclusive communication is required in understanding the module of the platform for the candidates. Such an understandable procedure encourages more candidates to apply for future job vacancies. Accurate Skill Assessment of Candidates: Suppose a candidate requires to complete a coding test during an interview with an IT company. Then that’s where on-demand interviews

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diversity-in-workforce

The Importance of Diversity in the Workforce: Driving Success, Innovation, and Inclusion

In today’s rapidly evolving business landscape, the importance of diversity in the workforce cannot be overstated. Organizations that embrace diversity in workforce and foster inclusive environments reap numerous benefits, including enhanced creativity, improved problem-solving capabilities, increased employee engagement, and a stronger bottom line. This article will explore the significant role diversity plays in driving success and innovation within the workplace. The Importance of Diversity in the Workforce: Driving Success, Innovation and Inclusion With different backgrounds, experiences, and perspectives diversity brings together different individuals in the same space. By having a workforce that represents a wide range of demographics, cultures, and beliefs, organizations can tap into a wealth of diverse perspectives. These unique viewpoints enable teams to approach challenges from various angles, fostering innovative thinking and generating creative solutions that may not have otherwise been considered. A diverse workforce creates an environment that encourages the exchange of fresh ideas and innovative thinking. When individuals from different backgrounds collaborate, they bring their unique insights and experiences to the table. This diversity of thought sparks creativity and leads to the generation of groundbreaking ideas, pushing organizations to stay ahead of the curve and drive innovation within their industries. Diverse teams possess a broader range of skills, knowledge, and expertise. When faced with complex problems, diverse groups tend to approach them from different angles, resulting in more comprehensive analyses and holistic solutions. Multiple perspectives challenge conventional thinking and lead to more effective decision-making processes that consider a wider array of factors and potential outcomes. In a survey conducted by the best interview as a service platform in Bangalore, it was observed that while conducting coding tests for the candidate evaluation process, different approaches, problem-solving perspectives, and innovations are observed when the candidate pool is diverse. Employees who feel valued and respected for their individuality are more likely to be engaged and committed to their work. Inclusive workplaces foster a sense of belonging, where individuals can be their authentic selves without fear of discrimination or exclusion. When employees feel accepted and included, they are more motivated, productive, and satisfied, leading to higher retention rates and a positive work culture. A diverse workforce enables organizations to better understand and connect with their diverse customer base. Employees from various backgrounds bring cultural insights and a deeper understanding of customers’ needs and preferences. This knowledge translates into more effective marketing strategies, product development, and customer service, ultimately improving customer satisfaction and loyalty. The talent pool from where organizations can recruit get expanded when diversity in the workforce is encouraged. By removing biases and barriers, companies open doors to a wider range of qualified candidates, including individuals from underrepresented groups. Embracing diversity allows organizations to attract top talent, creating a competitive advantage and driving innovation through a diverse mix of skills and perspectives. With online interviews as a service platform and flexible work-from-home options, it is now easier than before to implement diversity in the resource pool. Organizations that prioritize diversity and inclusion often enjoy a positive brand reputation. In today’s socially conscious world, customers, partners, and investors increasingly value companies that champion diversity and equality. A reputation for fostering an inclusive work environment enhances an organization’s brand image and can attract stakeholders who share the same values. Diversity in the workforce is not just important for businesses, it’s also important for society as a whole. A diverse workforce can help to create a more just and equitable world. Here are some additional statistics that support the importance of diversity in the workforce: According to a study by McKinsey & Company, companies in the top quartile for racial and ethnic diversity are 35% more likely to have financial returns above their respective national industry medians. Another study by the same company found that companies in the top quartile for gender diversity are 15% more likely to have financial returns above their respective national industry medians. A study by the Society for Human Resource Management found that 72% of employees believe that diversity and inclusion are important to their company’s success. These statistics show that diversity in the workforce is not just a nice thing to have, it’s essential for business success. By taking steps to promote diversity in your workforce, you can help your company to be more successful and to create a more just and equitable world. Conclusion: Diversity in the workforce is not just a matter of social responsibility; it is a strategic imperative for organizations seeking sustainable success. By embracing diversity, organizations can leverage the power of varied perspectives, drive innovation, enhance problem-solving capabilities, and create inclusive environments where employees thrive. Embracing diversity is not only the right thing to do; it is a catalyst for growth, competitive advantage, and long-term success in today’s global marketplace.

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Recruitment Marketing

Importance of Recruitment Marketing

Let’s understand what Recruitment Marketing is: Recruitment Marketing, in layman’s terms, is the process of attracting top talents in the preferred fields for your brand employer. Its goal is to attract eligible candidates for positions that might be open in your company, in order to hire the right people for the job. Just like attracting customers to your business, in today’s candidate-driven job market, where they can pick and choose their options and decide what is best suited for them, it is highly relevant for companies to apply every strategy necessary to get their hands on the top candidates. The focuses of the strategies are to showcase how working for a particular employer can be of extreme value in the candidates’ careers while promoting the company culture. The objective of Recruitment Marketing: The objective of recruitment marketing is to use targeted communication with the help of different tools like social media, targeted emails, job advertisements in order to increase the employer brand’s outreach in a way that it not only reaches the active but the passive candidates, as well. Strategies for Recruitment Marketing: Building Brand Awareness: While strategizing for recruitment marketing, the first thing to focus on is to build brand awareness, because of the parallels that the job market now has with the consumer market, where the audience holds the power in their hand to search and research and make their opinions on the online presence of the brands, clear brand messaging is highly crucial. The candidate cannot show an interest in your brand if you are unable to create enough awareness to draw their attention. Polish your brand’s website to provide relevant information: In order to do that a crucial part is polishing your website and keeping it current. While looking up a brand, the website is the first page any candidate would go to and it is important that they get a clear and memorable idea of the brand by just glancing at it. It is also of utmost importance that the website is user-friendly, especially for the candidates, making it easier for them to access the information about possible recruitments. Making sure that the job descriptions are direct and easy to understand is also highly important. It has to have enough detailed information about the job to help the possible candidate make an informed decision about applying for the job. Build an organic social media presence to garner interest about the brand: Building an organic social media presence is another strategy that needs to be focused on because in today’s world, social media has the power to make or break a brand. It also gives you the platform to promote your company culture, give the potential candidates a sneak-peek into how their lives could be if they become a part of this brand. By doing this, you can add an element of relatability where the potential candidates would want a company culture like the one that has been shown on your social media platforms. It also comes with the power of reaching a whole new “target audience” with the help of these platforms. Once you build their interest with the help of your social media platforms, you can use them to reach new target audiences by boosting your advertisements over the platforms which will reach out to people who fit the category. As per the survey conducted by one of the best interviews as a service platforms in Bangalore, Brand value and  social media presence influence the potential candidates more than the anything else. Focus on a review platform for employees: As we have established that now the internet holds all the power, it is important to receive genuine, organic feedback about the brand on online platforms which can help the candidates to verify the authenticity of the brand image that has been projected so far. In order to do that, it is necessary to give the current or former employees a platform to review the workings of the brand and for the company to actually respond to those reviews. This can work as a great insight for the potential candidates to understand how much the brand values its employees. Email and Video Marketing: Use different forms of marketing from email marketing to video marketing, in order to make sure that it is your brand that is always in focus. With the help of email marketing, you can promote the progress that you have made so far as a brand, which is likely to draw the audience’s attention towards you. You can also interest them in different initiatives that the brand takes to make a change towards the society, which can add a human element to the otherwise very technical approach. That can be done using video marketing where you showcase the steps you, as a brand, have taken towards some form of change. We all know how people retain the most from visual content in comparison to any other kind of content. So, displaying your company’s strengths and a healthy approach towards maintaining an interesting work culture is likely to draw the attention of the candidates towards your brand. Understand your brand and its hiring needs for success: Apart from building a good online presence of your brand, it is also important to understand which segments of the brand need to be focused on to succeed immediately and in the long run, and then the focus needs to be to acquire the best candidates for those segments through on demand technical interview service. Everyone comes with different sets of skills and as employers, it is highly essential that you have the ability to identify which candidate would be appropriate for which segment of the company and employ the recruitment marketing strategies accordingly. Introduce a chatbox for potential candidates: Initiating an AI based chat feature which can provide answers to queries that the candidates might have can prove to add immense value to the brand website. Adding a feature to connect with the current employees

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Freelancing in Tech Interviews

The Gig Economy: An IT Professional’s Perspective on Freelancing in Tech Interviews

Have you ever thought about freelancing as a technical interviewer? If you’re an IT pro, you might want to consider it.   36% of the U.S. workforce is freelancing, and the numbers are expected to rise. The gig economy is changing the way we work, as it has become easier for professionals to work on short-term projects or contracts instead of sticking to one employer.    You can use your skills and expertise to work on different client projects. Also, take on a high-demand role: conducting technical interviews for IT companies.   These companies need experts to evaluate their candidates’ technical abilities and fit for the team and culture. That’s where you come in.    As a freelance technical interviewer, you can work on behalf of these companies and conduct interviews for them.   Let’s examine the gig economy and how it can benefit you as an IT pro. The Gig Economy: A Definition and Overview   The gig economy is a labor market where people work on short-term projects or contracts instead of having permanent jobs.   Because of modern technology, new platforms have come up that connect freelancers with clients. For example, you can use a platform like Interview Bit to find technical interview gigs.   The gig economy is like a big playground if you’re good with computers. It means you can do different computer jobs for different people. You can:    Choose the jobs you want to do Choose when you want to do them Even pick where you want to work from. For example, imagine you’re good at making computer programs. One month, you might make a cool program for a new tech company. The next month, you might make a website for someone else.   A role that has emerged in this new economy is that of a freelance technical interviewer. IT companies need experts to assess their candidates’ technical skills and fit for the team and culture.   As a freelance technical interviewer, you can conduct interviews on behalf of these companies. Using your previous knowledge and experience, you can  Ask the right questions  Evaluate the answers Give helpful feedback   Why should you consider this role? Here are some of the benefits. The Advantages of a Gig Economy Job for IT Professionals   Freelancing as a technical interviewer can offer many advantages that appeal to IT pros. Here are some of them: 1.    Flexibility and Freedom   You get to decide:  Which activities would you like to work  When you want to work Where you want to work from    It’s like being a superhero, but you’re tackling tech projects instead of fighting crime!   For example, if you’re a freelance technical interviewer, you can choose to work with clients in different time zones, allowing you to set a schedule that fits your lifestyle. It can help you achieve a better work-life balance, which many professionals value. Interviewing is great way to keep updated with the new skills and technologies. The latest job descriptions shared by the companies provide you the latest technical trends. Apart from that while interviewing you can take sneak peek the candidates thought process and logic while he is solving a coding challenging, which  may give you new prospective altogether. 2.              Diverse Experience   Freelancing also allows you to gain diverse experience. Working on different projects with different clients is like going on an adventure. You learn new things, stay updated with the latest tech trends, and expand your skills.    For instance, a freelance software developer can acquire new programming languages and work in multiple industries. It’s like being a tech chameleon, always adapting and growing! 3.              Potential for Higher Earnings   Freelancing also allows you to earn more than a traditional job. Your earnings are often based on your output rather than your time. You can charge more for your services if you efficiently and quickly deliver high-quality work.   You can also set your rates, charging a premium for specialized skills or urgent projects. 4.              Access to a Broader Market   Digital platforms have simplified the process of connecting with potential clients across the globe. This access to a broader market can lead to more job opportunities.    For instance, a freelance technical interviewer based in the U.S. could conduct interviews for a company in Europe, which would be unlikely in a traditional job setting.   While the gig economy offers numerous benefits, it has challenges.    We have selected a few potential hurdles IT professionals might face when freelancing, like maintaining consistent work, staying up-to-date in a rapidly evolving field, and managing multiple clients.    Understanding these challenges can help IT professionals better prepare for a career in the gig economy and develop strategies to overcome these obstacles. The Challenges of Working in a Gig Economy   While the gig economy offers numerous advantages, it also presents its own set of unique challenges. Here are some of the most common ones faced by IT professionals: Maintaining Consistent Work   Unlike traditional employment, where you have a consistent paycheck, freelancing can be unpredictable.    Almost 40% of the US workforce now earns at least 40% of their total income through gig work, indicating a significant portion of the workforce is dealing with the ebb and flow of freelance work.    For instance, a freelance technical interviewer might have a busy month with several clients and then face a slow month with fewer interviews to conduct. This inconsistency can make financial planning and stability more challenging for freelancers.   Staying Up-to-Date   The IT field constantly evolves, with new technologies and trends emerging regularly. Freelancers must invest time and resources in continuous learning to stay competitive.    For example, a freelance software developer must inherit a new programming language or technology to meet a potential client’s needs. Managing Multiple Clients    Freelancers often juggle multiple clients and projects simultaneously. It can be challenging, as each client may have different expectations and deadlines.    According to a survey, 63% of freelancers agree

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